SEO Audit Services

The most comprehensive SEO audit, with over 200 check points

An SEO audit is by far the most popular service I provide. With over 200 individual SEO checks, the report is incredibly comprehensive, providing detailed summaries of findings along with recommendations for next steps.

Most importantly, the SEO audit is completely tailored and bespoke. This means that the recommendations are made based on your website’s very unique set of circumstances.

An SEO audit is perfect for those who are budget conscious and can methodically work through fixing issues themselves.

The report

The final SEO audit report you receive is a comprehensive spreadsheet of checkpoints, a summary of the issue and recommendations for next steps.

Each individual recommendation is completely tailored to be the right solution for you. This makes it a really valuable, insightful resource.

Every single data set is provided in the spreadsheet with separate tabs. This means that you have all of the resources you need to fix the issues yourself.

Every audit consists of:

  • A comprehensive list of issues found
  • The urgency of each issue
  • An explanation of the issue
  • Recommended next steps, tailored to your website
  • Tabs of data sets for each individual issue


Every audit also comes with free consultation for the following week relating to the issues found in the audit.

This means that, if there’s anything you don’t understand or would like clarity on, you get free consultation and advice. This can be via an arranged call, email or your preferred channel.

discount on additional services

If you commission an SEO audit, you can receive a 10% discount on the purchase of all additional services.

This can be particularly helpful if the issue flags up large-scale issues that you would like extra support on. Or simply if you enjoyed working together and would like to continue! Additional services include:

  • An SEO project
  • A monthly retainer*
  • An ad hoc report, service or consultation

*Discount applies to the first 3 months.

what checks does the SEO audit include?

technical SEO audit


on-page SEO


meta data

site architecture

Checks to analyse the site structure to assess how optimised it is for search engines and user experience. Recommendations give clarity on best practices tailored to what’s possible within the CMS you are using.


Image optimisation checks including image file size, missing alt text and potential optimisations.

backlink audit

Audit of the strength, quality and relevance of existing backlinks and how this impacts organic search performance.

mobile optimisation

Responsiveness checks in line with Google’s mobile-first indexing. Looks to assess performance on mobile and tablet devices.

site metrics

Analysis of organic keyword rankings and organic search performance in the context of the backlink audit. Looks to identify how the site should be performing in light of the metrics.

local SEO audit

Analysis of local ranking factors where relevant, even for national businesses. Checks to see whether location optimisation factors are included on site and opportunities for improvement.

bad practice checks

Analysis of common bad practices throughout the site, typically through habits or outdated practices. Checks to find mass themes throughout that can be re-addressed.

user journeys

UI and CRO checks to establish bottle necks, low-conversion pages and opportunities for increasing goal completions through optimisation.

brands I've worked with

Why Work With Me?

I have worked with hundreds of clients in varied industries, utilising advanced SEO techniques to achieve consistent, long-term increases in sales from organic traffic.

With experience in WordPress+Woocommerce, Shopify, Magento, Drupal and more, I am highly skilled at delivering and implementing tailored SEO strategies for online stores.

For small to medium sized businesses working with an SEO freelancer allows you to keep costs low and save money compared with SEO agency overheads. This allows the partnership to be more tailored to your budget and more bespoke to your requirements.

I have years of experience working with clients in a huge variety of niches, from travel to health and everything in between. I have a proven track record of boosting sales from organic traffic by utilising advanced SEO techniques.


how long does an SEO audit take?

The given time to deliver a full SEO audit is two weeks. However, I am typically able to provide the report ahead of this time.

how much do SEO audit services cost?

That depends on the website, how big and how complex it is. Prices range from £650 – £1,200 depending on scale. 

does it matter what CMS I use?

You can recive an SEO audit regardless of what CMS you use. However, I will take your CMS into account when making recommendations for fixing issus found.

will you fix all of the site issues from the audit?

If you purchase an SEO audit on its own then fixes and site optimisation are not included. However, you can choose to employ me on a project or retainer basis for a 10% discount if you would like to continue working together. Find out more about my services.

How long do i get free seo consultation for?

Consultation is offered for the week following the delivery of the report. 

how is the free consultation conducted?

Email is the most popular way but we can also arrange a phone call if you would prefer. Alternatively we can use Slack, Skype, Google Hangouts or any online channel that suits you.

Some Of My Happy Clients

Get Blogged
Ben Hitchens
Read More
I've enjoyed and continue to enjoy working with Tom. His clear and methodical approach to understanding the Technical SEO landscape has helped us create a fantastic short, medium and long term strategy for a number of our businesses. The time, care and attention Tom gives to a client impresses me the most, he gets to understand the business and tailors the research and subsequent recommendations to be optimised for that business. Real building blocks for a site to see SEO growth.
Platypus Digital
Will Cardy
Read More
I've had the pleasure of working closely with Tom for over a year. It's been great to have such an experienced SEO professional to rely on. Although remote, Tom has proven to be a very active member of the team and adept at identifying and fixing technical SEO issues through to identifying content-related SEO opportunities for our clients. Always proactive, Tom is a handy person to have on retainer.
Louise Ranger
Read More
Tom produced a detailed, clear and thorough SEO audit and plan of action for us. He is always easy and helpful to communicate with and we would recommend his services to anyone.
Ciara Haley
Read More
We were searching for an SEO specialist that could teach us how to fish so to speak which we felt was a more sustainable route for our business and more cost effective. We did a Google search and Tom came up at the top which in our book was great as his SEO on his own website was obviously very strong. Tom is extremely thorough in his competitor research and keyword analysis and highly strategic. The data provided is so useful and one that i still refer to daily to refine and improve our website. The best thing is we have started to see the results of this SEO work after only a few weeks after completing the project with Tom and applying his recommendations - we are already visible on page one of google which has resulted in us getting a few qualified leads and if we can convert them then the ROI on our investment will be 388% on our initial investment with Tom.
EO Charging
Daniele Cort
Read More
We worked with Tom Crowe Digital on a one month SEO project. The approach from the outset was bespoke and tailored to our needs. A lot of work/tasks were completed within one month - we were surprised by the amount of work that was included. We've got clear actions and a roadmap set out for us to optimise our website for SEO. What was also great was SEO training for the team on key principles, which helped ensure all the recommendations/outputs of the one month project were understood. Tom is great to work with, clearly an SEO expert and flexible to our needs which is just what we need!

Get in touch

Whether you’d like a quote for your project or you’d just like to enquire, I’d love to hear from you. Please get in touch using the form below and I will get back to you as soon as possible.